Panajou offers long-term credit to make its products more accessible
This partnership has been set up in France.

About the company
Since its foundation in 1865, Panajou has become a cornerstone of photography in France. This Bordeaux institution, steeped in history and encounters, truly embodies the house of photography. Animated by a team of enthusiasts, Panajou is a place where amateurs and professionals come together, sharing advice, experiences, and discoveries in the world of photography.
The Challenge
Panajou sells expensive equipment and was already equipped with a financing solution like Buy Now Pay Later online and in store to pay for a camera or a lens in 3x 4x or 10x. There was a lack of a long credit type financing solution that could finance equipment over longer terms. Panajou wanted a completely digital user experience, just like its products.
The Solution Younited Pay
Younited offers a financing solution on long amounts, available in point of sale and online. When a split payment solution allows a refund up to 10x, Younited offer a refund up to 60x allowing enthusiasts to afford the devices of their dreams.





