2023 insights: the growing popularity of split payments in France and Spain

Payments

Surveys

Understanding the rising demand for flexible payment options among European consumers.

In recent years, installment payments have become essential for merchants and consumers across Europe. Kaleido Intelligence predicts the global market could triple by 2025, reaching $250 billion. Amid inflation and rising energy costs, Younited and MixFactory’s study highlights how the French and Spanish markets have evolved in their use of installment payments since 2021.

60%

of French consumers used installment payments of 2 to 4 times for purchases over €200 in 2023, marking a significant drop of 16 points compared to 2021.

50%

This represents the proportion of French and Spanish consumers who have used installment payments for purchases over €1,000, indicating a rising trend towards higher-value transactions.

Boosting customer return with installment payments

of consumers state that the availability of installment payments will encourage them to return to the store or website where they made their purchase.

Key insights from the study

Rising use of installments

Many French consumers are increasingly interested in flexible installment payment options for higher-value purchases.

Trust as a key factor

Consumers prioritize the reputation of retailers when choosing installment payment solutions, seeking reassurance in their purchasing decisions.

Need for speed

While many users enjoy quick payment experiences, delays can arise during verification for longer payment plans, affecting overall satisfaction.

« In line with our 2021 findings, French consumers’ desire for a wider range of solutions has materialized. At Younited, through our regulated instant credit offering, we have positioned ourselves as specialists in financing higher-value baskets from €300 and 10 months. Furthermore, unlike most other European installment payment offerings, Younited Pay is already 100% aligned with future regulations. »

David Payet

Product Marketing & Communication Director

Uncover payment solution trends

Download the full Younited report to understand how installment payments are transforming consumer behaviours and market dynamics.

Download the full survey

Study methodology: the study was conducted by Younited and MixFactory in March 2023. It is based on a sample of 2,000 consumers from France and Spain who have used installment payments in the past 6 months. The study utilized an online survey to understand current trends and consumer expectations regarding installment payments.