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Christmas 2024: How French consumers are adapting their holiday budgets

Key trends and financial strategies for navigating holiday spending amidst economic challenges.

  • Consumer trends
  • Surveys

Despite the easing of inflation, French households are rethinking their holiday budgets for Christmas 2024. While the festive season remains a cherished time, financial pressures have led many to make thoughtful adjustments. Younited’s study highlights key trends and strategies as consumers balance tradition with budget management.

10%

of respondents are considering skipping Christmas gifts altogether to optimize their budget.

Great shopping in Christmas time

40%

are planning their holiday shopping early to better control their expenses.

Flexible financing for the holidays

As they prepare for the season, French consumers are leveraging a variety of financing solutions to ensure their celebrations remain joyful.

While economic uncertainty persists, French consumers are demonstrating resilience and adaptability. From prioritizing their budgets to embracing flexible payment options, they are finding ways to preserve the joy and spirit of the holiday season despite financial constraints.

Marie ChapasBrand and Communication Manager

Explore the full survey

Gain deeper insights into how French consumers are adapting their spending and financial strategies for Christmas 2024.

Study methodology: The survey was conducted on a sample of 829 French Younited customers, aged 18 and over, online from October 22 to 25, 2024.

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